For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
This article is the ninth in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.
The aim of this article is to provide those working with tactical populations an introduction into tracking training load to mitigate injury risk while concurrently optimizing fitness.
TSAC FacilitatorsProgram designTraining LoadRate of Perceived ExertionIntensityExternal LoadInternal Load
Some of the major misconceptions concerning Olympic-style weightlifting for sport are addressed in this article, providing evidence-based recommendations to better implement the snatch, clean and jerk, and their derivatives in the training of high school and collegiate athletes.
CoachesProgram designOlympic Style WeightliftingSnatchCleanJerkHigh School Coachinghs-coaching
The purpose of this article is to describe the cause of hamstring injuries in sprinters and present a biomechanical intervention, or drill, that can be used to prevent hamstring injuries while transitioning sprint athletes toward the utilization of frontside mechanics.
Many personal trainers work with clients who are dealing with musculoskeletal pain that has negative consequences both on the client’s ability to exercise and their activities of daily living. This article discusses the different types of pain, and describes targeted approaches for training clients with persistent musculoskeletal pain.
Personal trainersProgram designProfessional DevelopmentPainPain Management
The purpose of this article is to help bring awareness of athletic recovery by useful fatigue monitoring and managing tools, such as external and internal load examples.
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
Personal trainersProfessional Developmentpersonal trainingpersonal training businessmarketing for personal trainers
Held annually, NSCA Conferences are an exceptional way to learn the latest research, techniques, and breakthrough performance methods used by top professionals around the world. Learn from the best and grow your network! All of our conferences provide CSCS® and NSCA-CPT® Continuing Education Unit (CEU) opportunities.