This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

This book excerpt provides examples of quickness drills that may improve the ability to identify a specific stimulus and to respond quickly and appropriately.

In this session from the 2015 NSCA National Conference, Charlie Weingroff discusses interventions based on the core foundations of movement, output, readiness, and sensory systems. Interventions are presented as an intersection between medicine, fitness, and science.

Exercises performed in the water that improve swimming skills and simultaneously work the core can be beneficial for swimmers. One particularly useful core exercise that is specifically designed for swimmers is a kickboard progression, such as the one described in this article.

Because fitness test results are part of performance evaluations, smaller service members have an advantage in terms of attaining promotions, despite evidence that suggests that greater body size, strength, power, and load carrying capacity is correlated with tactical performance.

Ali Kershner, Director of Creative Strategy for Art of Coaching, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about overcoming adversity on the road to win the 2021 National Collegiate Athletic Association (NCAA) Division I Women’s Basketball Championship at Stanford University. Topics under discussion include the inequalities found at the NCAA tournament, being true to yourself as a coach, and working outside of the weight room to help strengthen coach-athlete relationships. Find Ali on Instagram: @kershner.ali or Twitter: @alikershner | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

In this article, three outstanding fitness professionals share their thoughts and experiences on the importance of communication in the personal training field.

Nutrition plays an important role in the injury prevention and treatment of tactical professionals. Nutritional goals for healthy connective tissue are twofold: increase collagen content in connective tissues susceptible to injury and prevent a decline in collagen content to help mitigate injury and facilitate recovery.

The ketogenic diet, while controversial and a highly polarizing subject, has demonstrated promise as an alternative dietary strategy for weight management.

By examining a practical approach to programming fundamentals based on a needs analysis and training objectives relative to the program, a foundational plan can be laid that may lead not only to the appropriate progression of a given officer but also to the mutual satisfaction of the trainer and trainee alike.