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(38 found)

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

October 1, 2015

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration NSCA-CPT marketing for personal trainers business of personal training personal training

Examining the Efficacy of Common Fitness and Movement Tests—Personal Perspective

June 1, 2017

Article Members Only

In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.

Personal trainers Program design Testing and Evaluation PTQ Personal Training exercise assessment sales tactics

Incorporating Training Load Monitoring into Fitness Programming: A Review of Practical Tools for Fitness Providers

October 8, 2018

Article Members Only

In recent years, performance and prevention strategies have grown to include monitoring training load (TL) to understand fatigue and the potential effects of fatigue on training adaptation and performance.

Personal trainers Testing and Evaluation Client Consultation|Assessment Training Load Monitoring Heart Rate Monitoring HRV

Cadavers in Motion: Torso, Back & Neck

March 26, 2020

Video

Get a close-up look at back and neck anatomy from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training, and use this knowledge and takeaways to enhance your next client session.

Personal trainers TSAC Facilitators Coaches

Cadavers in Motion: Shoulder & Arm

March 26, 2020

Video

Get a close-up look at shoulder and arm anatomy from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training, and use this knowledge and takeaways to enhance your next client session.

Personal trainers TSAC Facilitators Coaches Exercise Science

Cadavers in Motion: Hips & Legs

March 31, 2020

Video

Get a close-up look at the anatomy of the hips and legs from a perspective rarely seen by those outside the medical field. Delve into the world of joint structure, muscles, tendons, and ligaments. Watch hands-on demonstrations that apply anatomical insight to mobility and functional training and use this knowledge and takeaways to enhance your next client session.

Personal trainers TSAC Facilitators Coaches Exercise Science

Practical Guidelines for Accurate Body Fat Measurements

October 7, 2022

Article Members Only

This article seeks to explain monitoring body composition, including how to assess it properly for an accurate evaluation to minimize errors in body fat estimation and maximize physical training.

Personal trainers Program design Testing and Evaluation Client Consultation|Assessment Body Composition Bioelectrical Impedance Analyzers Dual-Energy X-Ray Absorptiometry

The Importance of the Initial Interview—Establishing Credibility Quickly with a New Potential Client

October 1, 2014

Article Members Only

The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.

Personal trainers Organization and Administration Professional Development how to succeed as a personal trainer personal trainer business personal training Personal trainer

Back to Basics: 3 Steps of the Initial Consultation

August 24, 2018

Article Members Only

Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.

Personal trainers Program design Organization and Administration Client Consultation|Assessment Personal Trainer Client Consultation Training Programs

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation

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