This article explores what a facility-level culture may look like, identifies some of the expected benefits of purposely developing that culture, and discusses some misalignment between what coaches say they want the culture to feel like and the message the athletes are likely to receive.

Football Coach Reed Wainwright, CSCS, speaks at the NSCA's 2013 Coaches Conference about developing and adhering to standards in the strength and conditioning profession.

In this episode, we hear from 40-year veteran strength and conditioning coach, Rock Gullickson. Rock shares his path from collegiate strength and conditioning to the National Football League (NFL), including how weight room conversations have changed over the years as well as his thoughts on growth in the field today. Listen in to hear Rock connect with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on lessons and insights for an impactful coaching career. Connect with Rock via email at Rock-Ter79@hotmail.com| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state and provincial level. NSCA’s Northwest Regional Coordinator provides oversight and training to local state and provincial directors. Members in the Northwest Region can connect at local and regional events as well as on Facebook to others in this area.

This article provides a brief overview of the physical demands of table tennis, plus recommendations of specific strength and conditioning exercises to improve table tennis performance.

This article will present a sample program that was implemented successfully by a group of older women in competition, and discuss the general exercise principles utilized to increase BMD in postmenopausal women.

Development of grip strength is often overlooked in traditional resistance training programs, but small program adjustments that target grip strength can be of benefit athletes.

Specificity of training involves an analysis of physiological, anatomical, and psychological needs for an activity. This article explains how to create a well-designed program that takes exercise specificity into account.

This article is the third installment of a four-part series on stabilization in weight training. It covers how to train trunk stability and how to decrease the dominance of the extension/compression stabilizing strategy (ECSS) that is often perpetuated during training.

The purpose of this article is to briefly identify the expectation dynamic for strength and conditioning practitioners and to provide a practical mode for operational thought.