Olympic-style lifting, functional training, powerlifting, and bodybuilding should all be considered when designing a program to improve general health, fitness, and functional capacity.

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Brandi Binkley speaks at the 2014 National Conference on The Future of Personal Training. In this first video of the series, Brandi touches on the personal trainer market, stability/longevity, helping trainers find their niche, and client retention.

This article discusses the impact and importance of resistance training with kids on their mental and physiological health and well-being.

This article is an overview of the Turkish get-up movement, as well as cues and drills to help in this movement.

This article provides a brief overview of literature where regional hypertrophy was reported. It also discusses the basic science and application of regional hypertrophy training.

From Nothing to Nike — Climbing the Ladder in the Fitness Training Industry

Meet Tara De Leon, a former collegiate strength and conditioning coach who now works as a personal trainer in Edgewater, MD. De Leon shares insight with NSCA Coaching and Sport Science Program Manager, Eric McMahon, and episode co-host, NSCA Personal Training Program Manager, Blake Brightwell, on alternate routes for strength and conditioning coaches through personal training, group fitness, and private sector coaching. This episode discusses the “coaching identity” as it exists and impacts coaches’ beliefs across various stages of professional development. With the growth of the strength and conditioning field, De Leon challenges us to expand our thinking and perceptions around personal training, while holding true to our values and expertise as coaches. Regardless of your current role in the profession, learn more about how the NSCA can help you grow your career. You can connect with Tara on Instagram: @tara_de_leon_fitness or tara@edgewaterfit.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Kevin Cronin, Head Strength and Conditioning Coach at Colorado College, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his career path, sources of quality information on social media, and the realities of working at a college that has both Division I and Division III sports.

This article discusses the limitations and risks involved with artificial intelligence, such as ChatGPT, as a tool for personal trainers.