It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?

This article is an overview of the Turkish get-up movement, as well as cues and drills to help in this movement.

The National Strength and Conditioning Association (NSCA) is proud to announce the recipients of the organization’s 2021 Coach of the Year Awards: Professional Strength and Conditioning Coach of the Year: Paul Goodman, MS, CSCS, RSCC*E College Strength and Conditioning Coach of the Year: Brian Thompson, PhD, CSCS,*D, RSCC*E Assistant College Strength and Conditioning Coach of the Year: Andrew Stocks, MS, CSCS, NSCA-CPT

The NSCA Impact Award is given to an individual who is mid-career or later that has made significant contributions that have impacted a segment of the overall field of strength and conditioning.

Dr. Allison Randall, Strength and Conditioning Coach for the Vanderbilt University Women’s Basketball Program, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about how her path to the 2012 London Olympic Games as an athlete led her to pursue the strength and conditioning profession. Topics include the use of appropriate cueing strategies to optimize work with young athletes, differences with team versus individual sports, and the importance of education for coaches. Find Dr. Randall on Twitter: @AllisonVRandall or Instagram: @allisonvrandall | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

A client asks you about melatonin, are you prepared to answer? This article explores the efficacy and safety of supplemental melatonin as a sleep aid in adults.

Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

This excerpt from Strength Training briefly describes the benefits of suspension training.

This article is part of a continuing series on practical, evidence-based approaches to reducing the risk of injury while developing tactical strength and conditioning.

Before implementing an agility training program, baseline measures of change of direction ability should be assessed. This article presents norms for three tests that can be used to assess change of direction ability.