In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Some of the major misconceptions concerning Olympic-style weightlifting for sport are addressed in this article, providing evidence-based recommendations to better implement the snatch, clean and jerk, and their derivatives in the training of high school and collegiate athletes.

This article provides a brief overview of the physical demands of table tennis, plus recommendations of specific strength and conditioning exercises to improve table tennis performance.

This article serves to educate strength and conditioning coaches on the influence exercise can have on the various hormonal pathways that are impacted by polycystic ovarian syndrome (PCOS), including insulin resistance, cortisol, testosterone, follicle-stimulating, and luteinizing hormones.

In this session from the NSCA’s 2017 TSAC Annual Training, Mick Stierli discusses the new 12-week structured exercise program for law enforcement that was recently implemented in New South Wales, Australia. Stierli explains how to integrate a similar program into an organization and how to gain buy-in from tactical athletes.

The NSCA Long-Term Athletic Development (LTAD) Special Interest Group (SIG) Executive Council Members, Joe Eisenmann, Rick Howard, and Tony Moreno, sit down with the NSCA Coaching Program Manager, Eric McMahon, to discuss LTAD as a framework for the field of strength and conditioning, and the importance of establishing physical literacy in athletes. Find the Long-Term Athletic Development Special Interest Group on Facebook: NSCA Long-Term Athletic Development SIG | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article discusses the importance of a strength coach in their institutions and how to effectively design and implement program mission, vision, and core values.

This article outlines some very basic procedures for video analysis that strength and conditioning professionals can use to identify the physical demands of specific activities.

It is important for strength and conditioning coaches, sport coaches, athletic trainers, and administrators to recognize and address the evidence of stress within student-athletes in order to avoid chronic stress-related anxiety and injury.