Get NSCA's Essentials of Personal Training, Third Edition — a trusted resource for students, personal trainers, fitness professionals, and NSCA-CPT® exam prep.
NSCA's Personal Trainers Conference returns in 2026 after upgrades at NSCA HQ. PTCon 2026 will deliver online personal training for all fitness professionals.
Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.
Personal trainersOrganization and AdministrationProfessional DevelopmentFitness IndustryMarketingBusiness Management
This PTQ article shares a real-world story to give inspiration and practical advice on creating your own sport performance business. Visit NSCA online to read more on athletic performance and professional development.
Personal trainersProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentSafetyEmergency ProceduresLegal IssuesProfessional DevelopmentDevelopment ProgramsCoaching CareersBusiness ManagementFitness CenterSport Performance GymFitness ProgramsEntrepreneurial
Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.
Personal trainersCoachesOrganization and AdministrationProfessional DevelopmentPTQfitness facilitybusiness ownerpersonal training
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainersProfessional DevelopmentFitness IndustryPersonal Training BusinessSalesSales Presentation