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(322 found)

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

Article Members Only

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

Bridge: Creating Systems to Provide the Best Customer Experience, with David Crump

June 1, 2017

Video

David Crump, Owner of Spark Fitness and a business consultant, discusses the importance of utilizing systems to improve the customer experience.

Personal trainers Professional Development personal training business

Developing Successful Fitness Teams

July 16, 2021

Article Members Only

Do you have a successful fitness team? The concepts described in this article are used to develop teams with personal trainers who are happy and have bought into winning cultures.

Personal trainers Professional Development Personal Trainers Team Motivation Buy-In Business Plan Template

Features, Benefits, and Results—How to Differentiate Yourself in a Competitive Market

October 1, 2014

Article

By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

Personal trainers Professional Development personal training personal training business marketing for personal trainers

Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers

March 25, 2019

Article Members Only

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training

Considerations for Opening a Personal Training Studio or Small Gym—It All Adds Up

April 1, 2015

Article Members Only

To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.

Personal trainers Organization and Administration NSCA-CPT costs to open a gym how to become a personal trainer personal training

Commitment to the Profession - Time to Step Up or Step Out

January 1, 2014

Article Members Only

Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.

Personal trainers Organization and Administration Professional Development standards professionalism Personal training

Developing an Educational Culture

April 1, 2016

Article Members Only

Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

Personal trainers Organization and Administration fitness center nsca-cpt personal training

Becoming a Special Populations Personal Trainer

June 1, 2017

Article

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

Personal trainers Exercise Science Professional Development Career Conference Special Populations CSPS Personal Training healthcare

The Importance of the Initial Interview—Establishing Credibility Quickly with a New Potential Client

October 1, 2014

Article Members Only

The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.

Personal trainers Organization and Administration Professional Development how to succeed as a personal trainer personal trainer business personal training Personal trainer

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