Tendinopathy is a pathological condition that occurs when a tendon is repeatedly injured and degenerately breaks down. Specific exercise programming may help prevent tendinitis from occurring.

This article provides a sample six-week lumbo-pelvic hip complex strengthening program with the intended goal of improving vertical jumping ability and landing mechanics without the addition of plyometric or jumping/landing drills.

Sometimes, we all need a little help. These certification tools may help you take your certification to the next level.

This article provides a firsthand account with knowledge and advice for personal trainers looking to start and grow their business.

The article discusses the talent crisis that is currently plaguing United States first responders, public safety agencies, and military organizations, and concludes with highlights of select successful programs.

Brianna Battles believes athleticism does not end when motherhood begins. Frustrated by the lack of resources and support for pregnant and postpartum athletes, she founded Everyday Battles to bridge the gap. Now, she empowers everyone from Ultimate Fighting Championship (UFC) fighters and Olympians to hobbyists to challenge their perceived fragility, navigate body and identity changes, and pursue a lifetime of athleticism. Battles notes how strength and conditioning coaches are uniquely poised to influence communities and train general populations using a top-down coaching philosophy. Conducting needs analyses, she focuses on their athletic history, predispositions, and how they manage breathing, pressure, and tension during movement. By reverse-engineering a proactive return to performance, she helps clients overcome social media glorification and fearmongering to design an athlete-mom life that serves them. Battles discusses tapping into the “athlete brain” that craves routine and buy-in. Her advice? Get curious, practice brave, and embrace entrepreneurship as another form of progressive overload. Connect with Brianna on Instagram: @brianna.battles and @pregnant.postpartum.athlete or by email at: brianna@briannabattles.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs This episode discusses new CASCE field experience requirements that dictate a minimum of two substantially different work experiences. Learn more about CASCE accreditation at NSCA.com/CASCE.

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

This article emphasizes environmental and nutritional dimensions in which there is enough robust evidence to make meaningful recommendations for sustainable nutrition practices.

This article highlights the benefits of exercise for adolescents with attention-deficit/hyperactivity disorder (ADHD). It also provides practical recommendations for high school strength and conditioning coaches working with ADHD student-athletes.

This article discusses performance under stress, as well as factors influencing this performance in tactical personnel.