If you want to manage the performance of assets worth hundreds of millions of dollars, you better know what you’re doing. At the elite and professional levels of sport, strength and conditioning coaches are responsible for managing the performance of teams’ most valuable assets – The Athletes.

Learn about middle school and high school strength and conditioning from 2022 NSCA Coaches Conference presenter Elton Crochran. Coach “Croc” shares his story about transitioning from collegiate strength and conditioning to his work as the Strength and Conditioning Coordinator at Randolph Field School District in San Antonio, TX. Crochran is currently the Head Strength and Conditioning Coach at Veterans Memorial High School. He talks about his hands-on coaching session from Coaches Conference, as well as developmental milestones across key stages of long-term athlete development. Find “Coach Croc” on Instagram: @ecrock2 or Twitter: @TheCrocShow| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn from a coach who took his career from working with Winter Olympic and professional sport athletes to success in the private sector. In this episode, Bret Kelly of Exos and formerly United States Ski and Snowboard, shares about his journey and the need for coaches to remain versatile in growing their professional skills in the field. Tune in as Kelly connects with Eric McMahon, the NSCA Coaching and Sport Science Program Manager, on seeking out opportunities to work in niche Olympic sports, the growing uses of performance technology, and the value of building a strong support staff. Find Bret on Instagram: @bk_strengthcoach and on Twitter: @bret_kelly_ | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn about the “Golden Age of Strength and Conditioning” from those who lived it. Former National Basketball Association (NBA) strength and conditioning coach, Chip Sigmon, joins retired longtime National Football League (NFL) strength and conditioning coach, Jerry Palmieri, on a journey back to the 1970s and 1980s. Sigmon and Palmieri share their experiences, mentors, and life influences that put them on a path towards meaningful strength and conditioning careers with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Hear how the book, The Golden Age of Strength and Conditioning was written to feature powerful stories of professional growth from the many who were there. Follow the link to read The Golden Age of Strength and Conditioning. You can also email Chip at chipsigmon@europasports.com and Jerry at jerrypalmieri910@gmail.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This excerpt from Developing Power discusses neuromuscular training for youth athletes.

This article is the fourth of a continuing series that examines pertinent and recent tactical strength and conditioning research reviews.

Biofeedback is a tool that not everyone knows about, yet many coaches and athletes could benefit from using it. This article will describe the psychophysiological principle, introduce biofeedback, and provide descriptions of two biofeedback modalities that may be useful for strength and conditioning professionals to improve performance.

Passion, while imperative to training, must be paired with energy, enthusiasm, intention, and knowledge to truly make a difference and create your “sonic boom.” Being an effective strength and conditioning coach is a lifestyle, not a job, and with continued passion, you can affect many lives positively.