One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

The purpose of this article is to present normative data that has been previously collected for the 75PR, use the data to create informed training practices, and support the need for further research of this particular topic in law enforcement.

What does a typical day look like for a sports performance coach? Nicole Shattuck shares her experience working with women’s lacrosse at Duke University, where ample resources fuel athlete outcomes. Start by examining her comprehensive approach to readiness that raises awareness for both athletes and coaches. Guided by data, Nicole uses insights to adapt workouts, manage physical and mental stress, and deepen the athlete-coach relationship. New to lacrosse? Nicole breaks down a detailed needs analysis, outlining workload management for different position groups. Plus, as the Chair of the NSCA Lacrosse Special Interest Group, Nicole provides opportunities for lacrosse professionals to connect. Follow her unique path from a background in business and the private sector to finding her calling in collegiate coaching. Driven by a desire to build a Duke University sport science department, Nicole also recently earned her Certified Performance and Sport Scientist® (CPSS®) credential and reveals how it empowers her relationships with allied health professionals. Connect with Nicole on Instagram at: @nicole_lilia or by email at: nicole.shattuck@duke.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join the NSCA Lacrosse Special Interest Group (SIG) online on Facebook, LinkedIn, or Instagram! Plus, get together in person at the Lacrosse SIG Meeting at the 2024 NSCA National Conference in Baltimore, MD. REGISTER NOW at NSCA.com/NSCACon

Football requires very fast, high-intensity, and high-impact movement patterns with each position requiring various movements and speeds. This article reviews how coaches are currently observing movement, and offers a framework on how to identify and improve movement in each player without over-coaching movement patterns.

This is my story of how a strength and conditioning coach influenced not only one of Pakistan’s up and coming cricket team’s approach to fitness and lifestyle, but also that of the wider community.

When considering applying advanced methods to affect and augment maximal power output, this excerpt from Developing Power explains three key points to consider.

The purpose of this article is to describe the 165-lb body drag as performed by California law enforcement recruits in order to graduate academy.

This article presents evidence why the log press may be a viable alternative exercise for the clean and jerk for some populations.

This article discusses components of a comprehensive pre-design process that aims to help coaches build an effective golf training program.

This article discusses the findings of a recent study on the effectiveness of a time-efficient occupationally-specific training program to improve performance in qualities related to physically demanding tactical tasks in law enforcement officers.