As performance staffs grow and develop, professional athletes today have a broad array of services and expertise available to them in the locker room and around competition. This episode features the Vice President of Health and Performance for the National Basketball Association (NBA) Phoenix Suns, Brady Howe. Howe tells Eric McMahon, the NSCA Coaching and Sport Science Program Manager, how humble beginnings as an NBA Developmental League athletic trainer contributed to his current performance-first mindset for leading a multifaceted health and performance department. Topics include often misunderstood developmental factors for training elite athletes and advice for how to serve your athletes at the highest level. Connect with Brady on Instagram: @bhowe6 or Twitter: @brady_howe | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs You can learn more about NBA strength and conditioning from the National Basketball Strength and Conditioning Association (NBSCA), an Official Sport Partner of the NSCA.

Learn from those who were there from the beginning, at the forefront of strength and conditioning, as they provide a historical perspective on the field’s evolution and share lessons learned during this question and answer session from the 2019 NSCA Coaches Conference with Boyd Epley, Meg Stone, Al Vermeil, and Johnny Parker.

Learn about processes of data collection and presentation, and how to use the data to individualize athletes’ training. In this session from the NSCA’s 2016 National Conference, Kevin Paxton demonstrates an age-specific long-term athletic development (LTAD) syllabus for soccer players.

Identify common misconceptions related to shoulder function and learn about the process of improving shoulder mobility, stability, and strength. In this session from the NSCA’s 2017 Personal Trainers Conference, Lee Burton, PhD, provides easy-to-prescribe screens and exercise progressions to improve and maintain shoulder function.

In this session from the NSCA’s 2018 Coaches Conference, Bryan Mann discusses the latest research presentations from the NSCA National Conference that have immediate implications for the strength and conditioning coach.

Learn, participate and network with colleagues at (location) while earning CEUs. Hosted by the state, provincial and regional directors, this local event brings cutting-edge research and application to your backyard.

David Frost, PhD, CSCS, spoke at the NSCA's 2013 TSAC Conference on how strength and conditioning programs can support our tactical operators.

This infographic provides a developmental framework within multidirectional speed for strength and conditioning coaches who work with youth athletes.

The Educator of the Year Award is presented to an educator who has made noteworthy contributions to education and clinical application of strength training and conditioning.

How does a small-town boy from Mid Wales become the next NSCA President? Follow Ian Jeffreys’ inspiring journey, beginning with his introduction to the NSCA in 1989 as a professional rugby player hungry for knowledge to perform better. Listen as he recounts the thrill of his first conference and why NSCA events are so much more valuable than just what is presented on the main stage. Then, dive into Ian’s career-defining contributions to speed and agility, sparked by his reverse-engineering approach that leverages movement patterns and strong positioning to elevate game speed. Reflect on decades of evolution in our profession, including increased career paths plus the rise of technology and AI — and why they can never replace the true human heart of coaching. Lastly, learn Ian’s vision for the NSCA’s future, which involves both listening and leading to maintain the NSCA’s position as the worldwide authority in strength and conditioning. Connect with Ian by email at ian.jeffreys@nsca.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join Ian’s inauguration at NSCACon 2024 in Baltimore, MD, July 10-13! Register at NSCA.com/NSCACon