Chicago, IL - Eleiko, the world leader in professional equipment for strength and conditioning, weightlifting, and powerlifting, is pleased to announce we are strengthening our relationship with The National Strength and Conditioning Association (NSCA) by becoming an official sponsor and performance center supplier and through the development of The Eleiko Equipment Grant through the National Strength and Conditioning Association Foundation (NSCAF) to supply youth weightlifting clubs with Eleiko equipment.

Research on the benefits of using goals to increase athletic performance has shown that performance generally increases for athletes that use goals consistently. Learn how to move beyond generalities and see how a systematic goal setting approach can be paired with training athletes.

The purpose of this article is to show athletes and coaches how plantar fasciitis is diagnosed, treated, and transitioned back to athletic training for the athlete.

Managing workload and optimizing athlete performance while promoting injury-free participation is simplified using the eight tips in this article.

Investing a small amount of time into nutrition education and proper fueling for athletes can have a very large payoff. Grocery shopping and food preparation are key components of an athlete’s training that should be prioritized in order to optimize body composition and maximize performance.

One method that is becoming increasingly popular for building strength, stability, and power in the shoulder joint is the use of barbells attached to a stable base known as a “landmine.”

Join the 2026 NSCA Personal Trainers Virtual Conference (PTCon) online October 27–30 for flexible continuing education, evidence-based strategies, and 2.0 CEUs.

A vast majority of athletes you coach will not become professional athletes, but the major components of Achievement Goal Theory (AGT) carryover outside of sport into any achievement-based setting. It can be argued that coaches helping athletes adopt a more productive set of achievement orientations is the single greatest contribution that coaches can make to the athletes’ lives.

Development of grip strength is often overlooked in traditional resistance training programs, but small program adjustments that target grip strength can be of benefit athletes.

Specificity of training involves an analysis of physiological, anatomical, and psychological needs for an activity. This article explains how to create a well-designed program that takes exercise specificity into account.