While exercise is safe for most participants, many screening strategies have been implemented to reduce the likelihood of injury, and possibly death, from exercise. This article shares an objective strategy for selecting an appropriate assessment method based on a client’s resistance training status and experience.

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.

Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Ever wonder if there’s a more efficient approach to program design? In this session from the 2019 NSCA’s Coaches Conference, Mike Robertson, President of Robertson Training Systems and the co-owner of Indianapolis Fitness and Sports Training (IFAST), discusses his simple seven-step approach to program design.

This article is the eighth in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities. On this occasion, the focus is on new research presented at the 2016 NSCA National Conference in New Orleans, Louisiana, July 7 – 8, 2016.

This article is the first of a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical communities.

Identify methods of prioritization and individualization within the training week plans to make training specific for individual athletes within the team setting. In this session from the NSCA’s 2016 National Conference, Ashley Jones explains how to design effective week plans for each of three major phases of a training year, and describes the format and content of key training areas of speed, strength, and fitness within each training phase.

It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?

Learn how to cultivate a client-centered coaching mindset. In this session from the NSCA 2017 Personal Trainers Conference, Matt Berenc, Director of Education for Equinox Fitness Training Institute, explains how to create an optimal learning environment for the client in the training session and develop an authentic coaching presence and style that meets the needs of both the client and personal trainer.