Article
Professional Development
(115 found)
How to be an Evidence-Based Fitness Professional
May 20, 2019
This article describes how introduction of evidence-based practices requires today’s fitness professional to raise the bar of his or her education and analytical experience by actively and consistently using techniques of research in order to perform their job as a fitness professional.
Personal trainers Program design Organization and Administration Professional Development Evidence-based Practices Research Analytics
Keeping Clients for Life—Three Long-Term Retention Strategies that Work
April 1, 2019
David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.
Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies
Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers
March 25, 2019
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training
The 5 Stages of a Fitness Business Owner’s Journey
February 18, 2019
Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.
Personal trainers Organization and Administration Professional Development Fitness Industry Marketing Business Management
The Sales Presentation—An In-Depth Look and Building a Customized System for Success
December 31, 2018
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation
4 Keys to Delivering an Unforgettable Experience
December 3, 2018
Creating life changing experiences takes time and does not often happen overnight. Sometimes it can be one mind-blowing experience but more often than not it is a series of great experiences delivered over a period of time that leads clients to settle on a fitness home and become raving fans.
Personal trainers Organization and Administration Professional Development Fitness Industry Personal Training Business
From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 3
October 29, 2018
In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.
Personal trainers Organization and Administration Professional Development Personal Training Facility Business Development Gym Owner Steps to Owning Gym
Exercise and Persistent Musculoskeletal Pain—A Review and Recommendations for Personal Trainers
October 22, 2018
Many personal trainers work with clients who are dealing with musculoskeletal pain that has negative consequences both on the client’s ability to exercise and their activities of daily living. This article discusses the different types of pain, and describes targeted approaches for training clients with persistent musculoskeletal pain.
Personal trainers Program design Professional Development Pain Pain Management
From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 2
August 24, 2018
Before opening a facility, fitness professionals should perform the proper due diligence of researching and obtaining all the required documents to legally operate in a given municipality, learn the different types of commercial property, and build an equipment list that is in alignment with their business model.
Personal trainers Organization and Administration Professional Development Personal Training Business Owning Your Own Gym Fitness Business Fitness Professionals
Features, Benefits, and Results—How to Differentiate Yourself in a Competitive Market
October 1, 2014
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
Personal trainers Professional Development personal training personal training business marketing for personal trainers
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