Professional Development
(434 found)
The Independent Path – Considerations for Career Personal Trainers
April 10, 2020
This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.
Personal trainers Professional Development Personal Trainer Managing Business Marketing Personal Training Career
How to Establish Trust with Your Clientele and Achieving Long-Term Success
March 4, 2020
The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.
Personal trainers Professional Development Referral System Clients Buy-In First Impressions
Three Keys to Becoming a Better Fitness Professional
January 3, 2020
This article discusses three key areas that fitness professionals should investigate while on their pursuit of a strong career in the fitness industry.
Personal trainers Professional Development Professional Development Personal Characteristics Certifications
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
How to be an Evidence-Based Fitness Professional
May 20, 2019
This article describes how introduction of evidence-based practices requires today’s fitness professional to raise the bar of his or her education and analytical experience by actively and consistently using techniques of research in order to perform their job as a fitness professional.
Personal trainers Program design Organization and Administration Professional Development Evidence-based Practices Research Analytics
Keeping Clients for Life—Three Long-Term Retention Strategies that Work
April 1, 2019
David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.
Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies
Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers
March 25, 2019
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training
The 5 Stages of a Fitness Business Owner’s Journey
February 18, 2019
Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.
Personal trainers Organization and Administration Professional Development Fitness Industry Marketing Business Management
The Sales Presentation—An In-Depth Look and Building a Customized System for Success
December 31, 2018
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation
4 Keys to Delivering an Unforgettable Experience
December 3, 2018
Creating life changing experiences takes time and does not often happen overnight. Sometimes it can be one mind-blowing experience but more often than not it is a series of great experiences delivered over a period of time that leads clients to settle on a fitness home and become raving fans.
Personal trainers Organization and Administration Professional Development Fitness Industry Personal Training Business
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