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(606 found)

NSCA Board of Directors

The National Strength and Conditioning Association is governed by a Board of Directors that is elected by the NSCA membership. The board is comprised of eight members of the NSCA and one elected public member.

A Call to Serve

November 28, 2015

Video Members Only

A Call to Serve

Coaches Professional Development strength and conditioning coach 2015-Coaches-Conference

Rebranding Resistance Training for Older Adults Using Ratings of Perceived Exertion

September 9, 2019

Article Members Only

This article discusses the ratings of perceived exertion (RPE) scales and how to educate older clients to utilize them, as well as how to monitor and safely progress their training intensity.

Personal trainers Program design RPE Aging Population Exertion Exercise Intensity Borg

Practical Methods for the Strength and Conditioning Coach to Develop Student-Athlete Leadership—Part II

June 1, 2017

Article

This article is the second part of a two-part series that considers the potential role strength and conditioning coaches have in developing student-athlete leadership.

Coaches Organization and Administration Professional Development NSCA Coach leadership role model

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation

The Training Trap—Building Financial Freedom in an Appointment-Based Career

April 1, 2015

Article Members Only

The career path of a personal trainer inherently presents a certain amount of instability and unpredictability, but this does not have to last. There is no reason that personal trainers cannot make great money, afford health insurance, save for retirement, and create more freedom in their lives.

Personal trainers Organization and Administration personal trainer income how to become a personal trainer personal training

The Future of Personal Training: Where is the Industry Headed?

Members Only

Brandi Binkley speaks at the 2014 National Conference on The Future of Personal Training. In this first video of the series, Brandi touches on the personal trainer market, stability/longevity, helping trainers find their niche, and client retention.

Personal trainers Professional Development Personal Training Business Management Client Retention Fitness Industry

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